These won’t take you weeks or months of trial and error. You can uncover these wins in Google Analytics in less than 30 minutes. But first, let’s make sure that you’ve set up your Google Analytics properly.
Make sure you have the basics of Google Analytics down Google Analytics has no shortage of reports, tools, and data.
At times, it probably feels like there’s too much. There are times when all of this data can be downright misleading. Fortunately, I won’t worry about taking you into the advanced settings of Google Analytics right now. Today, it’s all about finding those quick wins.
I’m going to give you the critical 20% of the work you can do to boost 80% of your results. However, to get those quick wins, we first need to make sure that you’ve taken care of your Website Designer In Delhi Google Analytics and Google Search Console basic setup.
If you don’t have a GA account at all, you can check out a beginner’s guide on how to set it up. Blog SEO is the practice of optimizing a blog’s content, site architecture and HTML code for search engines. Common tasks associated with blog SEO include on-page optimization, installing plugins, improving page loading speed and internal linking. Why Is Blog SEO Important? Search engines are a super important traffic source for blogs. In fact, a recent survey of over 1000 bloggers found that SEO was their 2nd most important source of traffic (right behind social media).You’re fresh-faced to the marketing world which means you have lots of new insights you can bring to the industry. You’ll see the marketing space from a different perspective than a seasoned marketer, which means your opinion is super valuable. Writing articles about your successful marketing strategies, the upcoming trends you see, or covering a brand that’s doing a damn good job marketing themselves is going to show that you’re marketing, you’re paying attention to what’s happening, and you know what makes a marketing strategy work. When a future client Googles you, they’ll see your content on Medium AND the social proof of others clapping, responding, and highlighting it.
In each article, you can link back out to your website, social media profiles, or specific pages (like your Substack newsletter) so you can convert readers into subscribers. Since your website might not be flooded with traffic (just yet), you can use Medium to get your content in front of new eyes—without having to spend time distributing it yourself.
#3: Tweet Daily Twitter lets you take a peek inside somebody’s mind—and as a new marketer, you want to show the business world what you’re thinking. There are 2 ways to go about showing your marketing knowledge on Twitter, and the ideal thing to do is both: Tweet original thoughts in one tweet or a thread Reply to people you want to work with or network with You want to showcase your marketing expertise in sharable ways—that’s why you want to make sure you’re posting original, valuable tweets. As an example of what you can tweet (that’s also time-efficient), you can roundup the big idea of your Medium article and tweet it as a single tweet or break it up into a thread.
You also want to start talking to people in the business world.
What’s especially cool about Twitter is that it’s pretty easy to connect with people you admire in the marketing and business space. You’ll find them regularly tweeting about marketing strategies or asking questions, and guess who can reply to their tweets with a thoughtful response or answer? YOU! For example, this tweet would be a great opportunity to network with DigitalMarketer CEO’s Ryan Deiss by talking about a similar experience you had—and making your response stand out from the others he’ll get. You should have your sitemap registered with Google Search Console to help Google properly analyze your site. A standard sitemap looks like this: Make your Instagram stories as digestible as possible. website designing company in gurgaon Instead of just talking to your camera and hitting the post button, use the text tool to write the point you are making, use gifs to make your stories more interesting, and end with a call to action like, “If you have a business and you’re wondering how you can apply this strategy to it, send me a DM and I can help you out.”
Here’s an example of how Rachel Bell is using Instagram stories to ease her audience’s hesitation about signing up for her Online Coach Accelerator Program. In each story, she’s written the point that she’s talking about to help make it a more effective way to talk to her audience:
Having a moment of introspection this morning, thinking back over the years of how my work has changed – sometimes in pretty dramatic ways. It seems like forever ago that I was fresh out of school and working my first real programming job at a domain host. I worked hard until I was ultimately let go from the role due to some interpersonal issues. Fortunately, the market was good and I found a new role with a natural gas provider relatively quickly. I did a lot of growing there, not only in my skills but just in my understanding of how business gets done. It was while I was there that I got married and soon had to figure out how to juggle work and kids, finally getting it down about the time the second one came around. You could sell your themes on your own, or apply to get your themes listed in the official Shopify Theme StoreYour themes will need to be updated from time-to-time and you’ll also need to provide customer service.
HTML Email Templates Another type of template that you could create an sell is an HTML email templateEmail marketing is a critical aspect for many businesses, and the look of an email can have a big impact on its successAs a result, many entrepreneurs and businesses will buy templates that they can use to easily create great-looking emails.
PSD Files The first five items on our list all involve codingThe level of customer service for these products tends to be high because customers will need help, and because there can be differences between browsers, servers, and other technologyNow, we’ll move into some types of products that generally have much lower customer service demands and can provide income that is more passive in nature.
I’m calling this product type “PSD files”, which is kind of a general way of classifying a lot of different types of products that can be used in PhotoshopUI sets that can be used in web design are extremely popular, and PSD mockups that allow users to display a product in a realistic-looking way are also popular. Photoshop brushes make it easy for users to add different types of effects to their designsYou could create brushes for watercolor effects, paint strokes, splatters, and many different types of effectsJust about anything can be turned into a brush, it doesn’t necessarily have to be a painted type of effect. All the while, I was still working on my passion – programming and learning how to make “better” applications. I think at the time I didn’t know what “better” meant in the context of PHP applications but I spent a lot of time reading up on the subject and, yes, attending conferences (my first was php|tropics which I still can’t believe my employer paid for to this day). I made friends in the community, both local and national – even some international – that helped me build my skills. They were there when I had questions about how to create something and regularly had books, blog posts and other recommendations for resources to further my understanding of what “better” meant. I was constantly improving and moving up the ranks from junior developer to senior developer then lead developer and, yes, even a manager of a development team (it was weird).
Fast forward a few years to about five years ago. I sat back and looked over my career so far. I really looked at the work that I’d accomplished over the years, how I’d grown in my understanding of what “good code” and well-structured applications meant. I understood some of the higher level development concepts (like SOLID) and how to effectively apply them in my day to day work. I was co-organizaing the local PHP meetup, had started sharing my knowledge at conferences and through books and several articles on a wide range of topics. But I’d hit a problem that Young Me hadn’t thought was possible: I felt like I was stagnating.
I looked at the work I was doing (a security company but doing PHP development, not application security) and, while I was enjoying it and the people I was working with, there was something nagging in the back of my mind. It wondered if this was where things leveled out and the only way up was to a less technical role. I’d always been driven by the tech and exploration, so at the time that was a non-starter. I needed to find something that would fill my need for more tech and more exploration but I didn’t know exactly what.
I looked around at the work I was doing and the industry I was in and realized what I needed. I needed to specialize. I needed new challenges that both appealed to my desire to stay in the tech of things yet provided me with room to explore other things. I’d always had a passion for security (as anyone that knows me can tell you) so it seemed like a good option. I started to do more research and learn everything I could about the current state of application security. I’d had a cursory knowledge of it in the past but I really doubled down, watching recorded talks, reading tons of articles and even giving/writing some of my own (the best way to learn is to teach, right?).
So this was my first pivot. After I muddled through one role that didn’t turn out to be what I was hired to do, I ended up landing an application security job at a larger company. The group I worked for was a smaller acquisition of this company so it still had that “small company” atmosphere. I was still learning as much as I could and was being challenged daily to put this knowledge to the test. Cheap website designing company in delhi I worked with a great team of other security folks and engineering groups in a culture of mutual respect and growth. Unfortunately, some things changed with that role and I ended up leaving, going to my second position as an Application Security Engineer. I wasn’t doing as much development work as I had in the past outside of building some custom testing tooling, but I spent time outside of work scratching that itch.
I’ve been at my current role for over a year now and, while the work is interesting and I am working with a wide variety of tech and learning something new just about every day, I’m starting to feel that same nagging feeling in the back of my head. When I sit down and actually think about what that voice might be telling me, it’s an interesting story. I look back at how I pivoted before. I made use of my years of development background and turned it on its head, focusing on how to use it to understand the structure of applications and how to best work with development teams to improve their overall security.
One of the things that appealed to me the most about the role I’m in is the training program. There was already a program in place, started a year or so before I began there, to internally teach the development groups about application security-related topics. At this point I’d been a speaker and a “teacher” for years in various ways: conference presentations, mentorships, and writing plenty of tutorials and blog posts. I’ve always been excited to share my knowledge with others and delight in seeing that lightbulb go on behind their eyes when they really “get” a concept. I was excited to be able to be a part of that program. I presented the current courses numerous times and even worked up a new “advanced” full-day training to provide even more of an in-depth look at application security for our Engineering staff.